The 8 Elements Approach To Selling A Business

Learn How To Sell A Business. Learn how to sell your business for the highest possible price and in a way that puts more money in YOUR pocket. Forms and comprehensive Checklists included. Save tens of thousands of dollars in broker fees. | taught by Matthew Buxton
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Course description

The 8 Elements Approach To Selling A Business

Course Curriculum Video

Hello and welcome. My name is Matthew Buxton from 8 Elements Inc. and I'm going to teach you How To Sell A Business.

This page is where you can directly access my How To Sell A Business online course.

I'd like to start by explaining why I created this course for you. 

  • I created this course because I genuinely care about you and your business.
  • I created this course because I’ve seen far too many business owners failing to sell their business, either because they lacked adequate preparation or they were being misrepresented and / or misinformed.

As a serial business owner myself, I know how hard you have to work in order to have a successful business. To miss the golden, once in a lifetime, opportunity to sell your successful business after all that hard work and sacrifice is, in my opinion, heartbreaking on several levels.

I want to make a positive difference to as many Canadian business owners looking to sell their business as possible. I want to see more retiring business owners have the kind of comfortable retirement they deserve after all their years of hard work and sacrifice.

I chose to do this by creating a course. A complete course that guides and educates the business owner through the entire process, from preparation all the way through to the night they hand the buyer the keys to their business.

You see having been through the business selling process hundreds of times, I know what works. I know what does not work. My course is the culmination of all this experience that shows you the right way, the most cost effective way, of selling a business.

My course takes a common sense approach to selling a business in Canada. It’s a course that can be applied to any type of small to medium-sized business, in any industry.

While my passion is helping and consulting with business owners across Canada, sell their business, I remain an active business broker in Calgary, Alberta. After all, it’s my experience as an active business broker that allows me to advise you and ensure my course reflects the very latest information and advice possible.

You will not find this information anywhere else.

This is not just another marketing course, nor does the course contain information marketing people, lawyers or accountants can provide you. This is a course specific to selling a business. It is based on my experience as a seasoned Business Broker, a Business Broker who is passionate about helping business owners just like you, sell their business. The content is a culmination of years of experience working one on one with hundreds of different buyers and sellers, as well as my experience working directly with lenders, lawyers, accountants, landlords and other industry experts.

Put more money in YOUR pocket!

My course will show you exactly what you need to do in order to sell your business for the highest possible price and for the best possible Terms - your Terms, not Terms dictated to you by someone else.

Furthermore, I’m going to show you how to put the most money in YOUR pocket!

You see when you consider there are people out there more than happy to charge you 10% to 12% of the business selling price for their, let’s be honest, questionable service; buying my course will save you an incredible amount of money.

For a small business you will save thousands of dollars.

For a medium-sized business you will save tens of thousands of dollars.

YOU ALSO PAY NO COMMISSION - saving you tens of thousands of dollars in business broker frees.

All you need to do is dedicate the time and effort needed to apply what I've taught you.

If you are serious about wanting to sell your business, I will show you exactly what you need to do – what you have to do – in order to sell your business. 

Let’s get started…

Matthew Buxton
Matthew Buxton

I believe more people would be successful at buying or selling a business if they only took the time to educate themselves on the process – if they only had access to a comprehensive course that showed them exactly what they needed to do.

It’s the reason I created a library of free resources specific to buying or selling a business. (See 

It’s the reason I created two comprehensive courses:

  • The 8 Elements Approach To Buying A Business, and
  • The 8 Elements Approach To Selling A Business.

The content of each course is a culmination of my own business ownership experience and my own “hands-on” experience helping people buy a business and sell a business, as a Business Broker.

I believe that if I share my experiences with you, give you everything you need, that it will inspire you.

My name is Matthew Buxton. I've been through the business buying and selling process hundreds of times and I’m passionate about teaching people how to buy and sell businesses.

Telephone: 403-374-1604

Course Curriculum

Section 1 - Market Overview
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Section 2 - Roadmap To Selling A Business
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Section 3 - The 8 Elements Of A Business That Effect Value
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Section 4 - The Business Selling Process - Overview
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Section 6 - Business Valuation
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